Roo saves memories into magical family journals and ends your shopping scroll by doing all the research for you. She sets reminders, manages to-do lists and doctor’s q-lists, answers questions and can even provide a safe space to vent or ask those Qs you’ve been shy to ask.

We mean it when we say your privacy is our top priority This is why we don’t even ask your name or make you sign up. There’s no app stalking you. We never sell or share your data or photos ever.

After a 14 day free trial, Roo costs $4.99 / month and you can cancel any time. There are no other fees or costs - just like sending texts to a friend, or to an assistant who was always awake and did your admin for you!

No app. No account. Just text—no downloads or forms.

Simply text and get going! No names or other personal details required.

Roo replies instantly, any time—day or night.

Yes! Send photos, videos, or written memories—Roo saves them beautifully.

Yes. Roo is here to take your side and slay those retailer algos. She gives honest, top-rated options tailored to you—no sponsored results.

Yes, just text “stop” anytime to unsubscribe—no hassle, no questions.